9
BUSINESS SUCCESSION-PLANNING MISTAKES TO AVOID
Most business owners expect to pass on some
day their pride and joy-mostly likely to their children, but
possibly to an employee or an outside buyer. This change in
ownership is what will fund the owner’s retirement and
carry the owner’s creation down through the generations.
Yet many small-business owners make mistakes when it comes
to succession planning that can thwart their dream.
Waiting too long to plan. Many business owners
leave succession planning until the last moment-if they plan
at all. Yet an ideal succession plan requires laying the groundwork
over many years-some experts recommend planning your exit
strategy from the day you start the business. How you want
to exit the business tomorrow strongly influences how you
structure and operate the business today.
Assuming your children will take over the business.
While many children want to eventually take over the family
business, not all do. Perhaps your child really wants to be
a schoolteacher or minister or doctor instead of the owner
of a small factory. It’s critical to talk to them about
what they see for themselves. Encourage them to work in the
business, but don’t pressure them. It’s not fair
to them, and it will probably be a disaster for the business
if you try to shove them into a role they don’t want.
You’ll want to know their desires as soon as practical
in order to pursue other avenues if necessary, such as selling
to a valued employee or outside buyer.
Dividing the business equally among heirs. Equal
partnership among heirs is usually a recipe for disaster because
of inevitable conflicts, different skills and different visions.
Ultimately, one child needs to run the company. That’s
why it’s critical to plan well in advance, to see who
among your children has the talent and genuine desire to run
your business. And if a child doesn’t want to be involved
in the business, devise a way to leave the child non-business
assets such as insurance, or perhaps nonvoting shares in the
business (though this, too, can lead to conflicts).Page 2/Succession-Planning
Mistakes
Waiting too long to give real authority to the
heir. Another common mistake is to wait too long to give genuine
responsibility and authority to a potential heir. Many owners
never give it up until the day they retire-only to learn painfully
that their child isn’t up to the task. Involve them
in your decisions and let them make decisions. Let them build
the needed relationships with vendors, employees and customers.
Let them make mistakes. You made mistakes, too, when you were
starting and growing the business.
Not trusting them. This goes along with the
failure to give your heir genuine authority. While you don’t
want to trust the person blindly just because they’re
family, don’t be so suspicious that you’re constantly
peering over their shoulder. This creates an atmosphere of
distrust.
Not letting them work for another business.
Sometimes encouraging an heir to work a while for someone
else before committing to the family business can be valuable
training and can give them a clearer sense of whether they
ultimately want to run the family business.
Being secretive about your plans. Business owners
frequently play their succession plans close to the chest.
Perhaps they’re worried about stirring up family conflicts
or they just don’t like to talk about the family money.
This is a disservice to your heirs and potentially a disaster
for the business. The sooner you can inform them how you see
your succession plan, the sooner they can make their own plans.
It also gives you time to modify the plan, if necessary. Keep
them informed, perhaps through periodic family meetings.
Not thinking of your retirement years. Retirement
can be difficult for small-business owners because often their
business is the all-consuming center of their life, even their
personal identity. Without a clear sense of what they want
to do in retirement, they inevitably drift back to the family
business, frequently meddling in how it’s currently
being run-often to the detriment of the business and family
relations.
Planning alone. Business succession planning
is complicated (we haven’t even discussed tax issues
here) and fraught with landmines. Outside experts can be invaluable,
particularly someone who can lead family meetings and ease
family conflicts through their knowledgeable, objective perspective.
Additional articles for October:
October
2003— This column is produced
by the Financial Planning Association, the membership organization
for the financial planning community, and is provided by a
local member in good standing of the FPA.
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